LIRIK is one of the most popular streamers on Twitch and if you’re familiar with his stream, you know he’s all about cats! When he approached Creative Grenade for an updated brand, we focused on his cat, Nayna, who has become somewhat of a celebrity on his channel.
With a focus on minimalism and using negative space for his logo, we came up with using Nayna as the negative space in the “R” of his typographic logo.
In addition to creating his new logo, we also created some simple banners, Twitch panels, and other assets.
A huge thank you to LIRIK for his business and thanks to all of our incredible fans and followers!
Design, Logo, Branding, Motion Design