Alex (Trooper) is a gamer from Germany who streams on Twitch, and he came to us for an overhaul on his look. He wanted to create something he could be well recognised by and use for his brand.
Summer worked on the original sketch of a leopard head, but we decided on adding some features that Alex himself would have in common, so we added the hat and headset, which he’s known for wearing in his streams. Stratz worked on the line work and the final production and colors of the logo.
For the colors, Alex wasn’t sure what he wanted, so Stratz went ahead and put together a color scheme of a primarily light blue logo, with a second color that would pop on certain parts of the logo. We provided 4 different variations of the secondary color, and decided the pink just worked best with the pastel blue.
Design, Branding, Logo